Black Friday in logistics: keys to effective distribution of personal care products
Black Friday is not only a key moment for the end consumer, but also a strategic challenge for the distribution […]
The new era of distribution and logistics in beauty and personal care products
In a market as competitive and fast-changing as beauty and personal care, efficient logistics and smart distribution have become the
How social media is changing the landscape of the personal care industry
In the digital age, social media has evolved from being a channel for leisure and social connection to an influential
360° distribution for cosmetics and make-up brands: the integrated approach that boosts your presence in Europe
The logistics distribution of cosmetics and makeup brands requires a comprehensive strategy that goes beyond simple transport. At Trending Corporate,
Summer 2025: cosmetics that care, protect and simplify
Summer skincare is transformed with multifunctional formulas, light textures and a minimalist routine. Consumers are looking for efficacy, sensoriality and
Digital marketing strategies for companies in the cosmetics industry
In a market as competitive as the cosmetics sector, where emerging brands and multinationals share the limelight, digital marketing is
Trending Corporate at China Beauty Expo 2025: Innovation, Sustainability, and Global Expansion
In May, we had the opportunity to participate in the China Beauty Expo 2025 (CBE2025), one of the most influential
Exclusive Ingredients in Arabian Perfumes
Arabic perfumes are not just fragrances; they are a sensory journey that connects with the history, spirituality, and cultural identity
Viva la Diva: The Brand Revolutionizing Makeup
We proudly introduce Viva la Diva, a vegan makeup brand known for being accessible and inclusive. This new launch brings
Korean Beauty Trends in 2025: Innovation and Sustainability in the K-Beauty Universe
Korean cosmetics, widely known as K-Beauty, have revolutionized the global beauty industry through continuous innovation and a holistic approach to